Commercial VIDEO Production
Get the word out
The best way to capture your audience’s attention is to entertain them. A commercial helps you spread the word about your brand, products, services, and unique ideas to a large audience in an engaging, creative way. You want your audience to remember you. To repeat your ad to their friends. To laugh, to cry, to identify you with their needs. Commercials are a creative playground in which you can set yourself apart from the competition in a digital landscape where videos are shared widely, go viral, and have the potential to enter into cultural conversation. Commercials are a great way to stand out from the crowd and attract customers.
the block | muay thai makes life hurt
Advertising is essential for your brand, products, services, or concepts can be effective when the video ads are creative and professionally executed. At Five Seven Film, we know that commercial video production can be all these things when done in an innovative and intentional way. We believe that commercials work best to engage your audience and leave a lasting impression when they’re clever, evocative, entertaining, and attention-grabbing.
Commercials are everywhere. They can be used on a variety of platforms:
- Movie Theaters
- Social Media (Facebook, Instagram)
- Video Streaming Platforms
It’s important to be present in this digital sphere. You usually only have between 30 seconds and 1 minute at the beginning of a commercial or video ad to hook your viewer which is why you need to stand out from the competition.
Video advertising is essential for your brand, products, and services. In the form of commercials, video ads can be extremely effective. At Five Seven Film, we know the key to a commercial’s success is intention and imagination. You started your business with just those things in mind and turned them into a great idea.
Commercial production works the exact same way, by focusing your intention and imagination into a great idea. With some hard work on our end, we can turn that great idea into a great commercial and more eyes on your business. We believe that commercials work best to engage your audience and leave a lasting impression when they’re clever, evocative, entertaining, and attention-grabbing. Commercials are everywhere and can be used on a variety of platforms:
- Movie Theater
- Social Media (Facebook, Instagram, YouTube)
- Video Streaming Platform
It’s important to be present in this digital sphere. You only have between 30 seconds and 1 minute to hook your viewer. That’s why you need to stand out from the competition.
The block | no egos
Florida Air | Ghost Bustin’
the block | muay thai makes life hurt
beroset & Keene | working for you
Ok… so how do you catch the attention of your target audience? Well, you have to give them what they want, even if they don’t know they want it yet. (This will make sense, trust me.) People are hungry for video but it’s not enough to crank out videos that aren’t engaging anyone. Instead you should focus on creating quality videos that engage them in a way they already want to be engaged. How do they want to be engaged? They want to be entertained–to feel a connection to the video–to laugh with it, or to empathize with the humanity of it. Your audience is going to be watching something to entertain them and we think it should be your commercial. So to clear up the confusing bit above–people know they want to be entertained by videos, but they don’t yet know it’s your advertisement that’s going to entertain them. (But we do and we’re excited to help you make that happen.)
Our process begins by sitting down with you and figuring out who your target demographic is and what moves them. Learning what makes your audience tick is the first step in producing a successful commercial. We’re going to figure out what elicits emotion in your audience and spurs them to act. The next step in creating a successful commercial advertisement is to combine your brand with a unique concept that engages the viewer and drives customer conversion. Think about the memorable commercials you’ve seen over the years; Apple’s “1984”, the Geico Caveman, or anything that airs during the Super Bowl. What do they have in common? They grab your attention immediately, tell a compelling story in a concise way, and feature a unique concept that sets their brand apart from the competition.
Five Seven Film is a video production company that knows their stuff. We want to work with you to create
commercials that are fresh, compelling, and set your brand apart from the rest.
what our clients say
Making my vision into reality: During the initial sit down I was unsure of what I wanted. Jon helped me translate my thoughts into a cohesive message to my customers. This was a new process to me so he was more than happy to walk me through every step to make sure the finished product was exactly what I wanted. They are my GO TO spot for anything AV/commercial/digital media. I don’t know what I would do without this team.”